Which is why I use all the same color door knobs. 

Not thinking a flat commercial roof is all that beautiful regardless of color. 

Most people don't even bother testing with different colored fonts to see how their markets like it.

I recommend using Trulia to map the city since it will show you crime rates, school levels, etc using a color grid.Best of luck!

If someone is okay with carrying a death stick in their pocket around public, a few colorful words from a true story shouldn't ruffle their feathers.

Sandy S HarrisIf you use professional letters and not yellow letter mail then I would still suggest using an off color #10 handwritten envelopes.

Specifically, postcard size envelopes, maybe even in light pastel colors.

Use the types of sellers you deal with with testimonials explaining their situation 2) full page full color news paper ad placed on the front page of the classified section not real estate section. .

Sadly, despite what the gurus and late night infomercials might tell you, you aren't likely to make money in real estate without some money -- or lots of time and patience -- to begin with.I'm new to direct marketing, and there are hundreds of different things I want and need to try before I determine what my response rate and conversion rate likely are.For example, different sized envelopes/paper, color vs b/w, handwritten vs typed vs combination, biz card or no biz card, URL or just phone number, 100 different varieties of text/length of text/marketing angle, different color envelopes/paper, return address label on the front of the envelope or back, etc.I'll probably send 100,000 pieces before I know what works pretty well versus what doesn't work very well.

I’ve posted several questions, on several different threads regarding yellow letters, post cards, professional letters, how to answer your phone, when to drop your mail, deciding who to mail to, how often, when to follow up and even the preferred envelope colors-Michael says shocking yellow, lime green & baby blue get good results.