An investment's value is measured by the total expected return over time. 

Just be sure you're measured and always testing.

Realtor who lives there says town council may be bringing stiffer rules on STR such as capping the number (well below current) and not allowing permit transfers upon property sales.I've read this same story about several western ski areas, many ski resorts are struggling with understaffing as a result, and angry customers, and many ski towns are taking measures to limit STRs.

Also, I build a data analytics company to provide detailed foot traffic analysis for any location for commercial real estate: Since the rate hikes and QT measures, I believe growth investing won't be feasible without the massive quantity easing we used to see in the past decade.So I am looking to branch into real estate investment and after reading the BRRRR book and the Book on Rental Property investing.

Guests often appreciate security measures, but it's important to strike a balance between security and privacy in a short-term rental (STR).

Money is more of a measurement for self worth to me at this point but it's not a motivational factor to do what I do. 

And 36 Other Key Financial Measures" by Frank Gallinelli.

- An Inspector will want to measure the Egress window.....

This is what the "gurus" teach because it is easy to show quick & measurable results to justify the fees they charge.

It's important to me to take all measures possible to guide my clients through making good decisions...