I would strive to rent to government workers and contractors, doing so by promoting the park as a quiet, clean, comfortable setting in a residential neighborhood versus the other parks that are along the highway in commercial districts.  

Would love to know if you're still using RVM, I use it to promote my events & open houses, sometimes for circle prospecting (to let the neighbors know a house their neighborhood just sold)... if you're still using this, would love to hear what scripts are working for you.  

In these areas, I go to all the Broker open houses, meet with other agents, visit the weekend open houses, and also spend some ad bucks promoting my name on Z, for example for a couple of the zip codes I am focusing on.

Every message must be advantage driven with a convincing thought that motivates individuals to make a move.These components are basic to each promotion you run and each presentation you make.Test it out!

This motivates the PM to perform and promote the availability.

I could name one, but it would simply be shameless self-promotion

Some people heavily promote that idea because it sounds good (aka marketing candy), but they are masking an ugly truth about the high cost of such an approach. 

@Shannon FrogI'm delivering this comment from the perspective of a working realtor, and am NOT IN ANY WAY promoting myself to you as a realtor.

At those events, be careful is anyone promoting high-cost education.

John, way to bring up an old post and shamelessly promote, yuk!