Thanks I agree, Facebook ads can get expensive but are targeted and you can measure and re adjust if needed.

My only comment would be that your vacancy is a bit low for my liking - I generally aim for 8-10%, but other than that, looks interesting!

When I start working with a new client I often break down (1) what their personal assets include, (2) measure current investments and (3) ask into future investing/personal goals.

There's pros and cons to everything I guess.Just for measurement sake if you did receive a 30 year, cash out mortgage, and assuming these are single family homes, you could receive 75% of the property value. 

Actual details of financing beyond that point I leave up to the individual and finding the correct lender, I simply build strategies that give people the greatest number of opportunities.I always work with individuals to (1) measure their personal assets (personal exposure), (2) look at their current investments and (3) define their future goals.

The closer the recent sales, and the more similar (not just in size but in overall quality), the easier this becomes.Property Status and HistoryWhile comps are great, they cannot be your only measure of property value.

That's basically what I'm aiming to do just didn't know the terminology!

Risk is to be measured and mitigated, not feared, but does BRRRR have more risks to measure and mitigate than other approaches? 

Now I have it with a range for each item and easy adding and subtracting of quantity/measurement.

Same goes for any professional you work with - aim for professionals with experience in your niche.