@Jason Turgeon Good question, So the simple answers are design and location. 

For a rental that is a nice building, modern features, contemporary design - it tell's their friends who they are.THREE: new - smells new, looks new and feels new.

Most if not all successful investors, even if they don't have someone in the field that they look up to and learn from have people like lawyers, contractors, designers, real estate agents, etc. that they work with.

I realize branding and website design are not everyone’s forte, but considering the intermediaries feel completely justified taking a 10-20% cut to host a one page property profile and send in a tax form for you, it seems logical for many STR owners to try and redirect repeat guests to a site you own and control directly.

This is my first time doing a cash out refinance on a property that was gifted to me after I graduated from undergrad. 

The house with a view also has a pool table and hot tub, but that's standard for the area.I'm not providing anything consumable like gift baskets or event tickets or anything like that.

I have only managed to get a response from one contractor and the design firm they are associated with. 

., to find inexpensive furnishings that fit into a design aesthetic that would draw good rent.).

Cost of work to date on site plus the design and permitting fees likely exceeds $75k at this point of the process.

After I've familiarized myself with all of that I am going to begin looking at multi-family units throughout Central Wisconsin, as well as the Twin Cities area.While in the Navy I have developed a small Web Design business on the side.