You don't even know the "business." 

(Off topic, yes, but you are getting into the hospitality business, and as such, need to provide the full experience, from a nicely designed place to stay, to comfortable towels, mattresses and sheets, to a fairly seamless checkout experience.  

It also helps establish the mindset that the rentals are a business.

Again, you got to know where and WHY your investing there (make it about the numbers).... as any business model should be. 

Looking to see who people have used for business coaching/strategy as well as process development/refinement.

Which in turn will bring plenty of other investors and general business to the market.

Hard money loans are business-purpose loans - so you will need to do it under a company.

My business partner/PM kept going back and forth until we settled on a deal with A2.

The doorbell camera can't monitor the inside of the rental unit, but it can capture funny business.

Appraisers would do on-line and see the business website.