This understanding will then flow back into your website and social media, since you can become more specific on which keywords you want to rank for, and how you brand yourself.Another tip is to look for communication channels that are are specific to your target audience and unsaturated.

@Theresa Hansen If you do some searching with keywords on here you will find loads of conversations with recommendations. 

The key word here is partners! 

If you mention where you are investing, and the people you want to meet, they may have keywords set up, and get alerted to your post! 

As you look to build your business, consider setting up some keyword alerts for topics like: - 1031- Tax Deferred Gains- Boot- Exchange- Like-Kind- Etc. 

Your MLS should have some kind of key word search.

I'm in the middle of a live and flip so if you want to talk house hacking or construction happy to answer any specific questions.A few resources that might be useful for you given what you're looking for, I know they've helped me:The Book on Estimating Rehab Costs by J ScottThe event and meetup forum here on BP for finding IRL events to go and meet other local investors and soon-to-be-investors Setting keyword triggers here on BiggerPockets for things like Denver, House Hack, etc so that you don't have to go out and search for the information, the information can find you!

Set up Keyword alerts, since you're in Santa Barbara you can set up an alert for "Santa Barbara" or "Southern California" or "beach" to be alerted when someone posts on the forums that may be relevant or interesting to you!

Particularly be sure to include your goals for real estate investing so that folks can help you. 2) Follow your favorite forum topics and set up keyword alerts!

Make sure you do a lot of searches of these forums and set up keyword alerts etc