I wanted to know what the most targeted way to go after leads on sites like listsource is and your thoughts on what kind criteria to use in listsource to optimize your chances of getting a deal.I've heard some say they only go after homes without equity, I've heard others say only go after homes with 100% equity because it's easier to position seller financing.I hear many also say they only go after absentees.I heard some say only go after mortgages originated before 2003, others 1999 yet others after 2009.I heard only go after 65+ crowd, others say between 35-55There are so many other levels of filtering, it's overwhelming unless you know the impact of each metric.For instance, I was thinking about targeting only female homeowners because I'd imagine they would be easier to negotiate with and  know what they want.

I have sent approx 800 yellow letters in San Diego targeting homes with at least 50% equity.  

I have been targeting Condo's with HOA in the City as well.

Another consideration is what kind of peppery you are targeting.  

Don't forget about fha which only requires 3.5%Do your research and figure out your target area and what the rent rates are in the area.  

Listsource is going to be your best bet for finding a good list to target for direct mail.

I have been door knocking on homes that just received notice of entering the foreclosure process, so far only been targeting those with equity taking into account closing costs and REALTOR® fees.

But unfortunately until I learn all the in/outs of my new target market which just takes time, I need someone to assist me so I can make the best decision possible.  

If I was still living there, on the north side, I would be targeting those areas, plus Huntersville on the 85 corridor.

Which markets have you targeted, and in what areas of SoCal?