I also went to a font on both the envelope and letter.

I also posted a font file...Good luck and happy house huntingMichael

First, I created a font with my own handwriting.Then, I ordered invitation style envelopes that I will print myself using the handwritten font.I ordered some multi-colored filler paper, college ruled, just like notebook paper you use at school.

.It is an art in the sense that there are many variables to test when doing direct mailing, and if you do not have the patience, money, know how with those those variables it can hurt you big time and can "Sink you before you even start to Sail"Here are some to get the ball rolling, and maybe more to come from others here who know more them me in this area since I have no experience with mailings.10 Variables To Consider:* The list, get the wrong one you are fried* Color paper* Hand written or not* Fonts* Sales Copy ( crucial )* Hypnotic Headline* Addressed or Unaddressed envelope* The type of list you buy ( crucial )* Doing split tests* Control pieces

Use a different color, nice graphic or cool font.

As a newbie here to BP and investing, I was just wondering if all the "Yellow Letters" are hand-type font?

Yellow letter marketing DOES work well, or at least it has for me.An easy way to DIY is to buy a stack of yellow lined paper, then just load it into your printer like normal paper and print in a font that looks hand written.The purpose is Not to fool anyone... its to be eyecatching and get your letters read.

Industry average response rate on postcards is less than 1%, while the average response rate on handwritten yellow letters is between 5% and 15%, depending on the list, area, computer font vs real person's handwriting, etc.

I also found some really good handwritten fonts for free online and legal pad paper is fairly inexpensive.

This will provide you with "positive movement" in the design.Back of card...I would up the font size on "WE BUY HOMES", Not a lot, just a little.