The market rent needs to be around $1,800 per side and no more than 2k a month (depending of finshes) I'm having a hard time getting someone to nail down a price on construction cost.

With the economy and market as they are, should I continue aggressively paying down the HELOC to potentially borrow against again or should I just pay the Interest Only (IO) payments and seek other funding at the current day higher interest rates?

I live in a cheaper market with a lot of sub-75k properties.

They literally wrote the book on midterm rentals and cover how to analyze markets.

Yes, Builders have a lot of margin that they are working with typically because they set the market and manipulate the home prices.

New constructions in the neighborhood are selling for a significant amount above construction costs (double or more the market value of the land).  

We are a small shop in the Philly market and we try to stay in our lane. 

It is not on the market but I have an investor who is interested in purchasing it. 

The facebook groups are a great place to find mentor programs and such in your local markets 

Dba is typically for marketing purposes or if you are in another state and that name is already issued