I created my own Numbers (mac version of Excel) spreadsheet to calculate Cap rates and ROI  since BP's calculators are limited in the number of inquiries you can run without having to pay.

Aim to max out the Fannie Mae and Freddie Mac limit.

These loans you would get via Freddie Mac product and offer the lowest rates and termsThe properties that are more the 10% vacant or may need renovation to stabilize the property would qualify for alternative financing.

That being said, I have helped a 911 dispatcher, bank manager, medical device salesperson, car salesperson, state trooper, and a mailman to name a few build their dual career to more than $4 million+ in closed annual volume.

These types of properties are not permitted under current Fannie Mae/Freddie Mac guidelines. 

Not necessarily but more like an institutional lender that doesn't follow Fannie Mae/Freddie Mac rules. 

Google is more targeted in my opinion because if you are comparing apples to apples Google and Facebooks targeting methods It is clear Google is just better.Facebook targeting works by tracking what you like and post on its platform, what other sites you browse as long as you remain logged in on that device, and essentially will create a profile of you so that advertisers can target you based on your interests (scary I know).

Works across all devices.  

Currently, I'm in my third owner-occupied property and am looking to refi next year or will be requesting PMI be taken off at the two-year mark since the loan was sold to Freddie Mac: https://new-content.mortgageinsurance.genworth.com...I've done some analysis and depending on the type of loan, PMI can be treated like additional interest to determine if you should seek alternative financing.

@Jeff Goff The loan to your LLC will count in the numbers of financed property rule that Fannie Mae and Freddie Mac have because you own more than 25% of the LLC so its going to be counted as a financed property.