@Shane Regnier I've flipped a bunch of houses in Ocala but have yet to dabble in the rental market. 

Plus is 4% even in line with market cap rates?

Instead of following trends, tailor your space to the lifestyle of your target market.

Make sure to factor in insurance (slight change as rental), property tax (in our market is 2x a primary res), vacancy (3-5% in most markets), capex (old roof?)

Unless you make the theme of the house around that famous person, I dont think consumers will pay a market premium on ADR to stay. 

Hey @Ashley Kroft I love using Pricelabs feature of creating a comp set because you can really drill down to the finer details of what others are doing in the market, in your specific area.

Those that own it can be harder to sell as the cash flow from the business will cover the debt service for the business, but not for the real estate.Example: I had a very high-end assisted living facility on the market. 

Marketing-Ready Design – Your rental should look as good on camera as it does in person.

So the risk is lower, as long as the market doesn't drop 20% and stay that low for the next 3 years. 

hey kenneth, It is really difficult and any market right now to find cash flowing deals.