If you want to be generating leads from a website, SEO will help with credibility and long term visibility, and an attractive website will also help with building credibility and trust too.

For years, many projects in Chula Vista's Coastal Zones faced long delays, but starting in 2025, SB-423 changes that.

For more context, my REI goals are almost exclusively for long-term wealth/retirement (in my 30s). 

Quote from @Alex Brown: Seeking recommendations for a CPA or Tax Strategist who specializes in RE and REPS Status.This post should help:https://www.biggerpockets.com/forums/51/topics/1222774-expla...And none of us is allowed to offer you our services as long as this post is in the tax forum.

From there you can start to identify what you are looking for.Where do you land on the follow spectrums:Cash flow and AppreciationLong term or Short term needs (waiting for growth vs get out of my W2 now)Long term rentals, Mid term rentals, Short term rentalsBuying close to home or coast to coastSelf manage or hire a PMIf you can narrow in on those, you essentially have your buy box. 

It doesn't take long to learn how to spot a good deal.6.

for long term renters? 

Building long term partnerships and not a one time deal.

My property is about 1 mile from the long trail. 

It seems like your goal is appreciation or that you are willing to sacrifice cash flow for appreciation, as long as your return is trending in the right direction.