Here’s a step-by-step guide to help you through it:**Understand Local Regulations:**First, you need to check with your local city or county to see if the zoning laws allow for this conversion.

Follow your lease as a guide for how to handle these situations.

check out the book in the BiggerPockets bookstore called "Short-Term Rental, Long-Term Wealth" for the ultimate self-managing guide. 

Is it customary that they have their process displayed online or in a pricing guide so I can shop around?

Start with BiggerPockets Ultimate Beginners Guide (free).

You should never invest in an area you know nothing about or at least have someone you know and trust who can guide you there. 

I was a mountain guide there for 7 yrs. and know of some really amazing hikes, climbs and other exciting activities.  

They can guide you through market trends, rental projections, and connect you with lenders experienced in STR financing.

Here's a link to a tenant's guide for CA. 

Here's a detailed guide on how to screen applicants: Application Screening Guide