That will also play into it.

If there is no difference between Carrot and WordPress when it comes to SEO and ranking on GOOGLE then it might make sense to go with WordPress for a long-term play. 

I suggest you enter private money goldmine in search botton at top right of the screen and read the previous posts....here is one that gives good perspective as well as a link to legitimate private lenders.http://www.biggerpockets.com/forums/92/topics/1488...

I called that person two more times just flabber ghasted that I actually got a banker to admit this info is legitimate with many more questions.

This in turn will kill your exit strategy if you are not doing your due diligence and playing conservative.

Divorce - its easier if the house is in the divorce decree otherwise you need to play mediator between parties to come to an agreement. 

I know real estate is a long term play but you never know when you'll need access to that capital.There are turnkey companies out there that handle the entire process for you from top to bottom so it makes for an extremely passive investment.

Yea this is a long-term personal play more than a strict STR deal. 

It is an appreciation play right now.

In my experience, the good ones are expensive, typically require a subscription, and sometimes they even do a physical inspection of your premises to verify it is a legitimate person / business in US.