SFR or duplexes, number of bedrooms/bathrooms preferences, location and demographic criteria. 

I’ve been reading about the demographics in St George and wonder what types of events have demand for lodging and a larger area, yoga and healing retreats come to mind.

I've worked with all kinds of demographics in high end and Sect 8 assistance. 

Also, do a little diving into market demographics such as population growth, job growth, median household income, etc.

I have found that the demographic that uses airbnb tends to be younger or foreign.

I realize it’s all prospective as far as appreciation goes, but the fact is that we live in an appreciating market with an extremely resilient economy and a demographic with super high-wage jobs.

Demand is mostly driven by demographics.

Also, HUD can audit your rental portfolio to ensure that you are providing equal housing opportunities to all applicants and not only a demographic group. 

one of the other reasons there is a housing shortgage and those that live in the mid west rust belt older cities of the US can confirm this. you have demographic shifts that lead neighborhoods undesirable to those that want to owner occ a home..

If you are a licensed agent you want to steer clear of talk of an areas demographics, schools, crime.