Even if a family has high coverage, the insurance adjusters still want the lowest option so it's important to also be competitive. 

Research competition  and determine their profitability and how much they spend on marketing, how many employees they need, and how much time the wholesaler needs to devote to the business.  

-I had the benefit that he knew other contractors I had worked with so I told him he can talk to those guys to ensure I have always paid on time and treated them right.At the end of the day, it doesn't hurt to remind him it's a competitive market and others have accepted these terms.  

Depends on really what you are looking for:-Speed - some HMLS can go "no appraisal" so can close very quickly and beat cash offers if you are in a competitive market to buy-Interest Rates - can range anywhere from around 8% to 13% (same with "points") but not usually as huge of a concern for flippers since the terms are so short-Leverage - depending on your risk appetite / capital - this is also a top concern for some (almost always over and above rates/fees) can see anywhere from around 80% LTC to even mid 90s LTC (including 100% of rehab budget)

After identifying the property’s potential, we negotiated a competitive purchase price of $28,000 by highlighting its renovation needs.

I find myself spending a little more off season than on as I do more tweaking and research to remain competitive and in front of eyeballs.  

For doing an STR well the larger properties are best and it needs to stand out amongst competition to perform well. 

Then you have a competitive advantage.

The Smokies are a favorite of mine, but beware it is an ultra competitive market. 

With your upgrades and competitive price, it’s all about connecting with the right buyer!