If you can't do that, at least use a different password for your email service than everything else.b) Use 2-factor authentication.  

I agree with Account ClosedThe Nike's "JUST DO IT" would be fitting here.

Play up the lack of light pollution as great for stargazing, and market it as a less touristy "more authentic" desert experience than JT.

A city with a diverse economy might have:1) A big college/university2) Mining/Oil/Natural Resources3) Tech companies moving there4) Big businesses like Fedex, Nike, UPS, Amazon, Samsung, or LG opening up shop there 3) An automobile plantTHAT is the difference between a one horse down and an economically strong and diverse market.Make sure that the market you choose is NOT supported by just 1-2 economic sectors.Pillar #3 - Population Size/GrowthWhen I first started investing, I bought a few houses in Birmingham, Alabama.

A key goal of mine is to have $50,000 in after-tax, authentically passive income - to travel the world, to take care of my parents one day, and to free myself from the unenviable position of being locked into a job strictly for the income, a debt, or the expectations of others. 

They should be based in Boston, San Francisco, or New York where most other fashion companies are based (Reebok, Nike, etc.).  

Do you see Nike cold calling?

See if Nike would target people without any legs on facebook, you can be sure they won't sell any shoes.

No, Nike isn't paying me to say that!   

You do want you and you business to be searchable to increase authenticity/ trust of who you are.