The taxing officials realize that there is no one around to protest these sorts of increases, so it is always attractive fruit to pick. 

She also wanted an exterminator for the swarm of alcoholic fruit fly visiting her empty Wine bottles, not rinsed but a haven for sludge/dregs & fruit fly wine tasting.

I can see this being fruitful and less expensive than trying to mail out letters.

Identify some sizzle features that are NOT expected in typical rentals in your market and look to add a couple (NOT ALL) and only the ones that are easiest to add (low hanging fruit).

I made an Excel spreadsheet and color code the ones that are higher in the red or orange colors, and low balances in green.

Yes - I realize the fall and holidays are busier for STRs in this area, and January and February are not near as fruitful, but March and beyond are looking very strong and we should see similar returns.

Quit comparing apples to oranges.

We are debating between and LTR and STR in orange county CA.

Figure out how you can grow into a role that satisfies you, continue your drive into making a name for yourself in the real estate space, and you will absolutely benefit from the fruits of your labor if you take consistent action over the long term.  

It's very apples to oranges.