I know that doesn't get me a lot but if I am consistently putting it out, tweaking the text, I will eventually get a deal and of course any profit that comes from that deal all goes into increasing that $100 to whatever the profit I'm using allows.    

I can stop the campaign and tweak it if I notice that its not yielding the kind of results I'm hoping for. unfortunately you can't do that with a list and direct mail.  

I don't know if there's a way to tweak the list in the way you want but you could try obituary postings in the papers.

The only "tweak" I would suggest is maybe make the blue on forum titles just a tad darker.

Do you feel you need to spend more to make more or perhaps revise, tweak and tighten the strategy/process?

I know you work in the yellow letter business...so have you tweaked the letter yellow, or is it the list you use that makes this your only method, and your still successful?

THAT is when companies should strive to offer good customer support.My clients were getting no leads and they were forced to KEEP paying them every month.If you come at me with the excuse "ohh we already set up the account".. that already is horse crap because  they just copy the provide over and make some tweaks here and there.. but what is the reason that they had to keep on paying month after month when they simply are not performing any results??

Originally posted by @Nick Williamson:Cap rate = NOI / Purchase price (repairs and cap-x are not included)Value = NOI / Cap rate Please allow me to tweak that just a bit.Cap rate = NOI/ACTUAL closed sales price.  

Tweaking them got things more in line (also hadn't accounted for the property tax).If mods could please nuke this whole thread I'd appreciate it :D

All of this has produced some varying results and still needs tweaking to get more effectiveness and create a win-win acquisition.