If you are going to compete with the big buildings for the young professionals, I personally think you need to shoot for the segment that can't afford those buildings and are just below.

In my mind, it depends on what the nature of the crash is - for example, if the crash is due to a contraction in the job market, pretty much every segment suffers (renters can't afford rents, people don't have free money to buy flipped homes, etc.).

Not necessarily talking about section 8 stuff, but just general housing priced so a larger segment of the population can afford it.IS there a lack of affordable housing?

Where there is poverty there is money but those making money off of poor people need to know what they are dealing with and not look at that segment of society as a animals or dumb.  

I would like to really focus on the mailer segment of marketing.  

I think interviews with attorneys and CPA's who invest in real estate themselves would be extremely interesting.Another suggestion is not in regards to guests, but in regards to a new segment where you and Brandon sing together.

I personally wanted to do the work on the home myself but with a 203 k you have to get estimates from approved contractors and the money is paid out in stipends as the work on the house is done in segments, with periodic inspections of the house.

We are in the flipping market in Monroe County which is also an active segment of the market and provides individuals from the metro area very affordable housing.  

I will probably focus on one target segment but will use two methods (direct mail and targeted FB ads) to go after them. 

I'll guess that the absentee owners in your area are getting quite a few letters, so I would bypass them and try another segment that hasn't been mailed as much.