Having some traction but nothing of substance so far.

If it goes to court, then yeah you can point out it's an illegal substance.

The author produces the content and BP does spelling and grammar checks, but BP doesn't  fact check the substance of the blog post.

-The REI I enjoy the most is what we do now - investing in group homes that help men in recovery from substance use disorder.

If your a Jurassic slap-a$# like me, you fondly remember the most awesome Granny, calling out the all hype and 0 substance BS burger joint with the iconic phrase "WHERE'S THE BEEF?". 

The other campaign had more substance but with a low response rate.

Some people do it and others don't.As to the substance of things, is your mother-in-law going to present you with a specific opportunity with facts and figures or is she asking you for a blank cheque?

Here's what CNBC reported:  "Opportunity zone funds are more about hype than substance when it comes to tax planning." 

I am certainly hoping that is the case; as mentioned above, I will certainly be more present socially through applications but I am looking for something more in substance. 

He's associated with Clayton Morris, a complete crook  and he sells $700 seminars that just upsell to his platinum $15k tax strategies McRib whatever with no substance and no guarantees.