I've reached out to a wholesaler to get an MPSI (convenience/retail/gas analytics) on the address.As far as successful, I do have some gas station experience, though the site only had a traffic of under 10,000 vehicles a day but fuel volumes of 925k gallons annually (from about 600k when taking it over).

Included in their website are some analytics, looking at a few it seems they predict positive cash flows with properties that are sub 1% rule. 

Is anyone/everyone using costly analytics like AirDNA and STRinsights?

In addition to eliminating a single point of failure crisis for your business, you'll get the back end analytics and get to know your guests. 

Additionally, if the property has unique features or is situated in a desirable neighborhood, the potential for future appreciation might justify a higher acquisition cost.Also the rise of digital platforms, big data analytics, and artificial intelligence has transformed how we analyze markets and make investment decisions.

There's a company called AllTheRooms that does analytics on STRs.

I’ve been researching different data bases and softwares on the market for accurate sales comps and cap rate data and came across Real Capital Analytics.

Stick to their analytics.

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After 5 years market situations may change, we can pivot to other markets that have a better cash flow base on specific macro and micro analytics.