You need to do your research to see what is selling in your target market, for how much, with what features.

We have expertise in real estate, business process streamlining, and project management methodologies.

Sarah,Almost forgot to mention a BiggerPockets featured book: "Lend to Live" by Beth Pinkley Johnson and Alexandria Breshears. 

Hey @Jacqui Casey, this is always a crap shoot when it comes to STRs.On the one hand, you point out some cool features available.

I wish to bet you the study they conducted featured upgraded windows, doors, and insulation. 

Plus if you want extra features you can upgrade if you want. 

What features or neighborhoods catch your eye in Fayetteville?

Go to Etsy and search for "rental property tracker," and you will find hundreds of nice spreadsheets to track 10-20 rentals, usually for under $10.Software has extremely helpful features like online payments, marketing syndication (click a button, and your property is advertised on multiple sites), electronic document review/signing, maintenance tracking, and owner reports.

We are currently using Lodgify PMS to manage our 5 STRs but one big missing feature is the ability to send a SMS to our cleaners on bookings, cancellations and day before checkouts.  

Are there particular features that you've found indispensable for managing STRs?