However, over time, I've learned that getting the SEO and other ranking factors to work right, you need someone who knows that well. 

Several times we hired a professor/soil scientist who taught most of the soil scientist in the state.The township/SEO (Sewage Enforcement Officer) has historic records and can tell you if a specific lot is:A. passed septic testB. failed septic testC. never testedI used to be a licensed SEO and took all the state courses to do perk tests, so am very familiar with the process.In Bigger Pockets Podcast #82 we only slightly touched on land subdivision, development and vacant lots.

@Andrzej Lipski could also be a great resource as he is doing a lot of wholesale stuff based on website SEO.

You SEO the HELL out of your website.Let's do a comparison.You will spend a lot of effort cold calling strangers.

Which sites are winning the seo war when you search in google?

I have not brought SEO in the mix.

I have to throw it in there for the SEO but it does make me cringe every time to worship at the altar if Google.

So I'm thinking domain + g suite + wordpress install for the website and add another line to my personal phone. and create social media and start posting. also use an AI tool to make a logos or even fiverr use that logos for socials, cards, shirts. then after some time work on facebook ads and SEO for the wordpress install.

It's free to list and had solid SEO.

Preston Seo...A new name for me, but I've heard some good about Preston and his show.