Try to get pro photos, look up SEO optimization for listing keywords, do some research on comps in the area for pricing throughout the year paying attention to seasonal & holiday shiftsThe 3 pillars of success for every vacation rental property: 1) Location (which sounds like is already picked).

You have to send out mailers, do SEO (need a website of course), door knock, etc.

Share only what you've done, make the ad seem natural and talk to people like they're real human beings, return their calls immediately, follow up on your leads immediately and hire an SEO company to start pumping your website up. 

Think SEO, Website, Landing Page, SEM, Pay Per Click, etc.

Not a good model if you asked me.The thing is although everyone is afraid of SEO, it is extremely easy.

That being said, there are 2 reasons for a syndicator to have a website - one is to show prospective investors, sellers, brokers and lenders that you're legit - if that's your goal, you don't need SEO or an "Invest With Us" button that gathers contact information as the only investors that visit your site are people you already know.

Not sure about now, but marketing definitely shifted from 2007 to 2013... mainly from newspaper and Yellow Pages to SEO and PPC, but that's the construction industry.

There you have it.Get a website, make it credible, work on SEO, while you work on SEO and that is the recipe for inbound marketing success! 

Website, SEO, online listings, print ads, etc will all need to be updated and a concentrated push may be required to get the word out that the property has been sold, under new management, re-branded, and better than ever. 

Look into SEO brother!