Hello,
I am a new investor wholesaler and I have a question regarding direct mail. From what I have researched, it seems that we need to direct mail 5-6 times (yellow letters, postcards, etc) to a set of leads on a l...

I get that the software doesn't make the deal, but don't you use anything to keep track of direct mail campaigns, mailing frequency, etc?

And even when I do reach $5000 a month I am quite sure I will then test different lists, mailing frequencies...I dont think it ever ends.

Michael Quarles has a number of posts about direct mail that you could review, especially about minimum frequency.

Most of the issues with marketing come from frequency.

Reach and frequency

The purpose if your mail piece is to get them to take a particular action like call you, return a mailer, go to a landing page, etc.Then there's the matter of frequency of contact.

Originally posted by @Jaelyn Whisler:Depends on how you choose to budget how much you can spend on the mailouts at one time Budget is not too big of an issue, i am just wasn't sure effectiveness of my frequency.

I would go over to the marketing section, read @Dev Horn @Jerry Puckett@Michael QuarlesFind lists of pre foreclosuresdirect mail to them frequency of 7 or moreAnd...

A lot has been going wrong lately, and I have sent somewhat nasty emails because of the frequency of things going wrong, but I'm worried I will be seen as a bad client because of it.