Weigh out all of the pros and cons (including costs) and make the decision that's best for you.These are merely my opinions and may not be the best advice for you.

My opinion, that most of these marketing company produces programs, whether we want to call then educational, mentorship, counsel, advice or whatever are CRAP, and possibly dangerous, is based on my experience, knowledge, and observation over a 45 + years real estate investing career. 

The area has attracted a lot of new young professionals with their work from home marketing that gives $10,000 to qualified families to help them establish themselves in the area.

For example how do you identify with confidence that your market attracts more professionals vs. families vs. bachelor/bachelorette parties, etc. and therefore how you'd know which amenities to offer?

I’d love to hear your thoughts on whether this approach makes sense or if there are other strategies you’d recommend to optimize profitability.Thanks in advance for your advice! 

Thanks for the advice, all!

I would look for a professional company like Rentwerx.Here's an eviction resource: https://guides.sll.texas.gov/landlord-tenant-law/about-evict...

Do you have Real Estate Professional status?

Great advice, to stay practical!  

great advice provided - what I will add to this is if you have smokers and its not allowed I would offer to allow them out of the lease with no penalty.