My online marketer mentioned we should include an email address; will try that on our next campaign.

@Robert SchollI'm campaigning to get the terminology changed from "x% rule" to "x% guideline

My goal is to find a wholesale deal through mail campaign and then flip it.

I am thinking about starting a direct mail campaign and was wanting some advice.  

I currently am working a marketing campaign of about 1250 pieces; I'm kinda nervous of what to say when calls start coming in.

You can either drive to the owners house and talk to them in person or do a direct mail campaign to get them to call you.  

We cranked up a Jerry Puckett marketing campaign just over 2 weeks ago.  

I'll be restarting my DM campaign once my RE license is official.

I know the topic that I'm inquiring about has probably been addressed and/or beaten with a dead horse but I'm really not trying to allow my fear of the unknown to stop me from jumping in and taking action like I did 10 years ago when the passion for real estate investing took hold of my soul but I feel that there are a few things I need to set up before starting my direct mail campaign. i.e. having certain team members in place such as a closing attorney and an investor-friendly agent for valuation of deals.

Many of the techniques they use, driving for dollars, mailing campaigns, bandit signs, are your best bet for identifying and contacting owners of properties that are going underwater and may be looking for a way out.