I have a background in PPC marketing but want to try something cheaper before investing in a campaign.

I've got my Direct Mail campaigns, Lead Flow, Referral business and some other odds and ends in there as well.  

I am starting a new mailing campaign with about 1000 post card every 2 weeks.

Let's say company net assets in bank is $40,000.00 creating a system quarterly that will utilize 20% of that towards marketing.So January, February, March - $8,000.00 total between Direct Mail campaigns and other forms of marketing.  

I had couple lead from my direct marketing campaign.

Follow-up Text Campaign Reminders 2.

Here is what I would need to track# of leads per campaign# of leads per market areaCost per lead for each market area / campaign Marketing costs per campaignMarketing costs per market areaTotal monthly marketing costsLead conversion rateCost per deal EtcI know there's guys here doing big volume that might have such a tool for this.

I would imagine that through direct mail campaigns, it may raise eyebrows as I'm not fishing for listings, I actually want to buy myself.

@Jeanette DennisBest way is through a direct mail campaign, targeting the exact type of properties that meet your criteria, and let the "ready" sellers reach out to you!

Because of this I am hesitant to get started with even putting together a "yellow-letter" and starting a mail campaign.