Even more surprising Don is how folks fork over their credit card based on testimonials.

I read all the testimonials on their website (of course they were all 5 star reviews). 

The case before mine was a landlord evicting a tenant, and during testimony it came out that the landlord, at lease signing, had collected 1st month, security deposit, and last months rent. 

No one to testify on their behalf (no expert testimony nor non-expert testimony)'No proof of any previous communication with BPM indicating a potential mold problem inside the home.

You need to know everything there is to know about who you want to speak to.See you want motivated home sellers, but you have people that are going to be interested in your service for different reasons.Off the top of my head, a lot of motivated sellers are looking at retirement so they want to sell their house and move to let's say Florida or downsize in general.Your hook can be something like “let XYZ company help you through a smooth retirement”A lot of you guys already know who your ideal prospect is and if you don’t, just break down every situation somebody can be in to want to sell their house fast.Once you have those prospect avatars, start writing down a swipe file full of hooks that address each and every avatar you haveQuick tip: Take a look at other companies testimonials as well as yours.

Retarget them with testimonials and updates of what we are doing in the communities we work in.

Feel free to search YouTube for my testimonial videos, and many others who have had great success and isn't camera shy lol.I have met and talked to personally several of the other students and they are all making huge profits and having breakthroughs as well as myself but they are also working very hard for their success and Cody and his team are there every step of they way guiding myself and many others in the background making it all possible with the training, systems and programs to make sure every student is successful.

I guess I'm relying on the testimonies of a few other investors I've spoken with, who've generally had good experiences.

What an inspiring testimony!

I'm very proud of you and your testimony.