All Forum Posts by: Theresa Holl

 More along the lines of financial goals and intent to grow.  Some people just want to break even and have free vacations.  :o

 I'd start with something simple that shows who you are and why people should work with you,  depending on your career goals.  It sounds like you're unhappy with current results.  Let me know if you'd like some more tips on how to go down this path.

Garrett - here is my honest feedback as a marketing pro.  I just searched you here and on LinkedIn and can't get a strong sense of your personal brand or contact info.  I'd suggest at a minimum that you link to your website in both places and on FB.  Once you've done that, make sure the website connects emotionally with your ideal client.  What do they want?  Why?  What are they afraid of?  How do you make all those problems go away?  The sooner people know, like and trust you (and can reach you) the better.  

As far as generating more leads, you'll want to crush the SEO game on your site as well, even if it's a simple landing page for dirt cheap.  SEO is just a blog loaded with the words that are trending on google, related to your work.  You can find and analyze performance of the right keywords here: https://trends.google.com/trends/

To provide more help, can you please let me know where your ads link to?  I can peek at that website and provide you some pointers and hot fixes as well.  

Great point. I use the term "host" a lot, but don't hear them use it about themselves as often.  I think the ones taking hospitality seriously probably outperform. 

 Thanks Bruce.  Yup.  That's what I do.  

Great post Mike!  Interesting strategy you're outlining there.

Hey all, I've been doing some market research lately and was struck by how few STR hosts with fewer than 20 or so listings take it seriously as a business. Do most of the smaller hosts/investors you know still just want the property to pay for itself so they can go on vacation for free? Curious about the experiences you're having with the hosts you know.

Hey all - question's in the title. LOL.  Looking to learn about cleaning companies that can quickly bid on STRs basically anywhere in the US.  Anyone have a good recommendation?  Personal experience is preferred. Thanks!