Quote from @Erick Armando Gonzalez:
Hey BP Fam,
As a seasoned realtor with a few years of experience under my belt, I've been consistently seeking ways to boost my lead generation efforts and ultimately close more deals. While I've implemented various strategies over time, I believe there's always room for improvement, and I'm eager to learn from the experiences of others in the field.
I'm particularly interested in hearing from those of you who have been consistently closing deals and have found success in generating high-quality leads. Whether you're working with residential properties, or specializing in a niche market, I'm keen to learn about what strategies have worked wonders for you and what tactics may have fallen short of expectations.
Some specific points I'd love to discuss include:
- Where have you found the best leads or prospects? Are they coming from online platforms, referrals, networking events, or other sources?
- What specific lead generation tactics have you found to be most effective in your market? Have you had success with social media marketing, email campaigns, direct mail, or any other methods?
- Conversely, what strategies have you tried that didn't yield the desired results? Understanding what hasn't worked can be just as valuable as learning what has.
- How do you nurture and maintain relationships with leads to ensure a higher conversion rate? Are there any tools or systems that have helped streamline this process for you?
- In today's digital age, how important do you find online presence and branding to be in attracting leads and closing deals?
Feel free to share your insights, success stories, and even the challenges you've faced along the way. I'm open to learning from all perspectives and excited to engage in a fruitful discussion that will benefit us all in our real estate endeavors.
Looking forward to hearing from you all!
I'm not a realtor but I have seen some Realtors do the following to really increase their business significantly coupled with somethings that I do personally as well.
1. Really pinpoint a niche and become a specialist in that realm. Maybe you only work on Probate listings, Divorce listings (I know but unfortunately, it's a thing in CA), Seller Only agent, Buyer only agent, only working with investors (This is great because they keep coming back if you do a great job)
There's so many more but becoming a specialist will allow you to hyper focus on one area of RE as a realtor and dominate that segment.
2. Make sure you're well known in the city and or area that you want to do business in. Out here in Rancho Cucamonga, CA we have the Angels A ball team and there's always this one Realtor who advertises at the ballpark. She is well known for a certain type of listing and is pretty much the go to realtor out here and the general area for this segment. Also, being active in the community is great for multiple reasons.
3. I know another Realtor that is so good at sending out birthday cards and cards during the Christmas Holiday like clockwork. By doing this people will always remember and will refer you. Sending out a little calendar at the start of the year is also great. One of the ones that go on your fridge works well in my opinion.
4. An online presence is important but constant contact is the most important. Like I mentioned above. Lastly, give, give, give, give.... If you can do this, you will earn business on a consistent basis.
This is all from watching and listening to realtors over the years and many of these points are things that I do for my mortgage business on a regular basis.
I hope this helps and have a good one.
