That is all excellent information Jerry and thanks more mentioning my video marketing thread.
I agree, offering a free item can get them to convert a lot easier. That should be something I incorporate into my video marketing test and see what gives the best results.
Will, as for your voiceover. Always address the problems first and the benefits you bring them. Jerry hit the nail on the head with his advice but I disagree you used "I" and "we" too much. I think it creates a more personal video and helps you seem like a "real" person. This can help you create more trust with the viewer. In my video marketing test I will be testing both methods to see which gets the best results. If you want to go with the "i"'s and "we"'s I would write something along the lines of this:
Hi my name is William Hoyle with [REMOVED] and I buy homes in San Antonio Texas. I will buy your home no matter your situation and or the condition of the home. If you are behind payments, have a job transfer, or the house needs a lot of repairs I will still make you an offer. We buy homes quickly and for cash. To get an cash offer on your home today, Give me a call now at [REMOVED] or you can fill out the form on the right to give us some contact information to see how we can best help you.
I left out the 3-4 houses because you are limiting yourself in the viewers eyes. They may think since its near the end of the month you may have purchased your limit already or you only do the 3-4 best and they may not be considered.