All Forum Posts by: Omar J.

Hi Cole, yes then you should definitely do it. I run these campaigns for a living focusing only on real estate. They do work well. 

If you're a do it yourselfer and just want some tips ask away. And if you want to hire someone just reach out. PM me. 

Wow, how does this place handle insurance, like when tenants mess up the place,

Hi Cole, Are you targeting home buyers, renters or sellers? It would be different keywords. How far along are you in setting it up. We can provide tips depending on where you are in the process. But the key is not just adwords itself, but the overall strategy.

From the search to the landing page to the lead capture and ultimately the sale.

• Keywords
• Ads
• Copy
• campaign settings
• Landing page, etc. 

You have a lot of competition so you really have to get everything going great across the board to get high adwords rankings.

It's tough to say. It depends on how good your campaign is. I have clients who spend up to $5k but we get them many leads. I can see that being brought down if they wanted less leads.

I'm not saying this because I build adwords campaigns for clients, but the big issue however is that truthfully, it can be a very expensive learning curve for someone who is completely getting started. For someone starting out, it's possible that your first $2k or more is just a learning expense. I wouldn't want a client to say they would do it themselves unless they really wanted to just focus on that.

Seller leads are definitely more expensive and harder to acquire than home buyers and renters are less difficult than those two.

Overall, putting your budget aside, I would ask myself this question if I was in your shoes:

1. How much money is one sale worth to me?

2. How many leads, people, do I need to talk to to get that one sale?

Divide number 1 by number 2 and that is how much each lead is worth.

Example:

1. How much money is one sale worth to me? $5000

2. How many leads, people, do I need to talk to to get that one sale? 20

5000/20 means each lead is worth $250.

And factor in your profit as you want.

In the example above, if you can get 2 leads for $500 from Adwords then you're breaking even if a sale is worth $5000.

@Dev Horn what's your take on the minimum ad spend for a Google Adwords campaign targeting motivated sellers?

 Do you mean Facebook Paid Advertising or posting around in Facebook. I think many people don't associate social media with paid advertising.

@Brian Watkins Adwords hands down. 

I'm not promoting my services, but I do this for many clients with over 100 units and we get them a ton of great leads using Adwords. 

Just mentioning because I know it works if you follow a basic process.

audible seems like you're best bet but its fairly expensive in my opinion for getting only one book a month. 

Hey guys, I did a video Skype interview with Ryan Fleming a while back. He was a great resource. He helps people find VA's. Hope this helps:

http://quickreads.co/how-to-find-cheap-labor-overseas-for-less-than-2-an-hour-legitimately-and-ethically/

Here's a little diagram with suggestions for your landing page.