All Forum Posts by: Keegan Van Kooten

I would start loading up on as many real estate and mortgage classes that will fit in your desired niche as possible. The first real estate designation I would get is the Accredited Buyer's Representative (ABR).

Topics include:

• Buyer Representation
• Understanding Types of Agency Relationships
• Creating an Agency Relationship
• Client and Customer Relationships, Duties, and Responsibilities
• How We Work with Buyers
• Buyer Services
• The Buyer Counseling Session
• Offers and Negotiations
• Building a Buyer Representation Business

I am also an Instructor for the National Association of Realtors as well as the National Association of Home Builders, so if you can't find that close locally, I would be glad to come teach it if we could find sponsors (i.e. a large brokerage, mortgage or title company, etc.)

Hey Keegan! Looks like you might be more into the investing world than residential just by looking at your profile but I could be wrong. I come more from the investment side, so based off of that, yes database is still important, but having those conversations from a "have you ever thought about investing in real estate" point of view and educating your followers / database on what it can do for them. Then becoming the local market expert in your area by scowering new listings on the MLS and seeing what values are, and for where.

Hope that helps! 

Ditto to @Bruce Lynn's comments.  Database, database, database.  Not just a name and number.  Name, number(s), email(s), addresses, bdays, family members' names, etc.  Fill up your CRM.  Make sure you implement something similar to KW's 36-touch plan.  Calls, texts, emails, postcards, coffee appts, etc.  Focus on having conversations about real estate on a daily basis.  Get in the habit of regular video content for Insta, FB, Youtube, etc. whatever your preference.  Also, get to know inventory, prices, trends in your niche area of expertise whether it's a product type (condos, multifamily, land) or location (neighborhood).  Best wishes on your journey!

Have complete contact info for everyone in your database.   Don't build it, before you start working it.

Call 100 of those people every day for the first 30 days to build it.....missing a phone number, email them and get it, and then call them.

Have a phone number, but no email, instagram, or fB, get those.

Ask all of them to use and test your personal real estate app.

At the end of the 30 days you should have 2000-3000 people in your database.  Sort it to the top 300 who know you, love you, would do business with you, and refer you business, and want to see you succeed.  Then call them and start cultivating them.

The most frustrating experience I have with agents is when it is obvious that they are working with THEIR best interests in mind as opposed to with MY best interests in mind.

Investors and realtors relationships should be mutually beneficial, but it comes across as one-sided when agents send me crap deals even though I have been very clear with them what my criteria is for deals. Or when they send me overpriced listings and then scoff at my suggestion to submit a lowball offer.

So as a new agent my advice to you is to truly listen to your clients needs, and then do your absolute best to deliver. Thats whether you're working with a buyer, a seller, an investor, whatever.