Cold Email Strategies For Off Market Properties

[Keegan Van Kooten]

Hi All, I hope everyone is having a great holiday season. 

I am starting to create a cold reach out campaign via email to 5-16 unit apartment owners who have owned the property for over 7 years. I was wondering if anyone has any suggestions of routes to take in order to illicit a response from the owner. Some ideas I have had:

- Just introduce myself and what I am looking for

- Send them an sight unseen LOI

What are some of your ideas? What has worked for you? What hasn't worked for you?

Thank you in advance for all repsonses!

[Allan Smith]

I've not heard of anyone having success with cold email since it all goes straight to their spam folder or they delete it if it makes it to inbox.

but for the people that actually get the email, it's all about that subject line. It's gotta be clickbait level 💯