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All Forum Posts by: Joel Florek

Joel Florek has started 35 posts and replied 521 times.

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Andrew K.:

@Joel Florek you’ve got a popular thread going!

Regarding PM, could possibly employ a technique I’ve seen in other industries—hire a regional/area manager to oversee projects, contractors, on-site managers, new employee training, etc. Thus could be a good job for a family member who needs supplemental income. Some mobile home park owners seem to employ this technique effectively.

Any thoughts on owning complementary businesses in your rural markets? E.g. self-storage. Self-storage typically has on-site managers that could potentially be cross-trained to assist with your MF property. Tenants can rent a moving truck from you, store their extra stuff in your storage units, and rent an apartment from you. Kinda like owning the whole tenant lifecycle.

Keep the comments coming folks, loving this thread.

-Andrew

What you describe for PM is what I do right now except I handle all leasing activities remotely. I put screening and advertising systems in place that have produced consistent results and allow me to stay objective rather than let emotions get in the way.  The local manager helps in the leasing by opening doors, calls and schedules contractors for maintenance items, and does a few minor things here and there to help. I still get involved for all capital improvement projects, but those are nicely scheduled out as a once a month or every month type of thing. 

Self-storage is one which I haven't been convinced of just yet. While I think it can be a gold mine, I also watch the local builders decide they want to be investors and toss up another 200 units in a 6 month period!!! Only so many can get in the game when you have 10k to 115k people in the town. The low barrier to enter just scares me as an investment strategy. 

With residential, as long as rental rates are $700/mo or under no one can build and make it profitable without subsidies.  That said if a new builder comes in we compete in different classes rather then head to head for the same tenants. 

Ill definitely keep the idea in mind... always looking for opportunities to grow. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Hannah Smith:

Hi all and Happy New Year!

This has been a great discussion that I have really enjoyed reading. I agree with most of what has been stated.

As a new investor, cash flow is more important to me than appreciation in rapidly growing markets and I think rural markets have tremendous potential.

My grandmother is in her 80s and employs this strategy - she owns many SFH, MF and mobile-home parks that have produced tremendous cash flow. It has been very successful for my family and it has been a lot of fun to see how much she loves real estate even in her oldish (LOL) age. :-)

To the point about employer concentration - you can greatly mitigate this risk if you buy in a "rural" area that is 25-40 miles from a decently sized city. The average American commutes ~25 minutes to work but if you are employed in a lower paying job, in the service industry, etc. you may be living in a cheaper area for a number of reasons and driving 30-45 minutes or even an hour to work everyday.

I was surprised to realize how many Americans commute much further than I would personally think is reasonable but it certainly happens. 

I live in Raleigh, North Carolina and originally wanted to invest in my city but as prices have increased I have become very interested in the rural markets surrounding Raleigh/The Research Triangle Park that I had discounted at first thinking it was too risky or I would not be able to exit the property if I needed the liquidity. 

Again, I agree with the above point about not being over-leveraged - if you aren't you should factor a longer wait time to sell the investment into your plans. The prices are typically much cheaper anyway.

Thanks all for a great discussion! I would really love to talk about this more as we each become more educated. 

 You are so right on the surprise of how long people commute. Even where I live we are a town of about 30k. There is another town about 40min away that is larger with about 50k. In between, there is this little town with 3k to 5k people it has been growing like crazy. They have a good school and the subdivisions just keep getting tossed up. I sware the town has doubled over the last 10 years. Apparently its very popular for families whose parents work in the opposite towns. Moderate commute for each rather than a long commute for one and a short for the other. 

This has been a fun thread for sure. Cool to see how many people are encouraged and focused on these small little towns. There is a 16 unit in a small town about an hour from me which I found out is for sale for a reasonable price. As mentioned, I have been trying to get away from the small town investing but the part of me that loves rural America wanted to get people talking about it to discuss more. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Bjorn Ahlblad:
Originally posted by @Joel Florek:
Originally posted by @Bjorn Ahlblad:

@Joel Florek Great thread you got going here. Two shortcomings in a smaller market for me are a lack of PM and a shortage of more buildings to buy. I self manage-correction my wife manages-so that is not a problem. We only invest within an hours drive and driving in the countryside is more pleasant anyway. As far as appreciation goes on my 12 unit I do not plan on selling; appreciation will either be forced or rise as income rises-which has been pretty steep anyway. Units that the prior owner was reting for 575, we are painting and doing some new flooring as needed and turning them over for 775+35 for garage, and they may even be under market at that. I do understand that small town investing may be at an increased risk, the returns more than make up for that. Also if you are not too leveraged then you can choose when to sell, or not, and that to me is the game anyway. The real risk is that the big city slicker investor types may be reading this thread and wanting in on this action!

 Thats fantastic! $2400 in extra monthly cash flow on top of however much you had when you bought it is great. That is what makes multifamily so exciting! Great deal Bjorn!

 Oh boy, did I ever miscommunicate! Sorry, we have only turned over 4 units so 800 per month. The other tenants are still there and only getting minimal increases. I apologize for the misunderstanding. :<(

 No worries. But an extra $800 a month is nothing to scoff at. One of the biggest mistakes I made on my 16 unit was not pushing up the rents fast enough on all tenants rather than just the tenants who turned. I thought it was great that people wanted to sign 2 and 3 year leases. Then I realized they were paying $100 to $150 below market rent for the property and with 16 units that adds up to a lot of money. So this last summer I bumped everyone up who I could by $75 and will do another $50 next year. More cash flow means I can invest back into some exterior projects and interior projects that make people feel like they are getting something for the extra money. Clearly I am still coming out on top, but they get a great place to live and when you rent that is a longterm risk you take. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Shamus Wheeler:

@Joel Florek

Thank you for making this post! I have had the same thoughts/strategy as you (although you are ahead of me in implementation).

I am purchasing a 4-unit in rural America (10k population, very isolated from major metro) and hope to purchase 20 units by the end of this year. I chose this strategy for the same reasons you mentioned; cashflow, creative financing, and being the big fish property manager in a small pond. My goal is to cut my teeth in real estate investing with this rural portfolio and then potentially move into other markets as well. It helps that this market is my hometown, so I know many people there (instant network).

I have two thoughts about my potential long term strategy. The first would be to move to a larger market to get exposure to appreciating assets, which it sounds like you are doing. The second, and potentially more interesting, would be to find other small towns that have similar characteristics to my current area, but are completely uncorrelated (different state, industries, etc.). This would provide some diversification to protect against local employer risk. A multifamily portfolio in 3-4 rural areas seems like would generate cashflow long term and protect against risk (other than the trend of people moving to larger metro areas). 

I would love to hear about your plans for your 23 units in the rural town. Are you planning to hold them long term? Are you going to try to sell them as a portfolio? Or something else? 

 Love your plan! I am happy that I was able to pick up a good deal to get an 8 unit in a large metro of about 500k to diversify out of my small town a bit. Hopefully, I can keep that up with a few more deals in the coming years. 

Ultimately my goal is to have own a few 100 to 200 unit complexes (total to 400 doors) that can cash flow $200 a door. With that said my 23 units likely wont make too much sense for me to hold forever. However, I do plan to hang onto them until I own assets that make the small portfolio a hassle. Hopefully, that can happen in 5 years, but if it takes 10, 15 or 20 years I am ok with that. My wife and I get to live a fun life these days and it will surely get better as we pick up a few more properties. Luckily when you start young time is on your side. Ive got 40 years of playing this game until I am 65 so slow and steady wins the race as I look at it. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @John Hoening:

The four duplexes in small college town first time investing, my experience has been they are over priced and high turn over, which in turn every time a apartment turns over your spending funds to clean up and re-rent etc. 650k for a 8 plex seems awfully over priced. unless the NOI supports it,, and provides a nice positive cashflow. is this a A class property or B.

 College towns can definitely get out of whack. I have a few buddies who got started in the college rental game and seem to talk about how they would love to get out of it at some point since turnovers can be so tough.

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Bjorn Ahlblad:

@Joel Florek Great thread you got going here. Two shortcomings in a smaller market for me are a lack of PM and a shortage of more buildings to buy. I self manage-correction my wife manages-so that is not a problem. We only invest within an hours drive and driving in the countryside is more pleasant anyway. As far as appreciation goes on my 12 unit I do not plan on selling; appreciation will either be forced or rise as income rises-which has been pretty steep anyway. Units that the prior owner was reting for 575, we are painting and doing some new flooring as needed and turning them over for 775+35 for garage, and they may even be under market at that. I do understand that small town investing may be at an increased risk, the returns more than make up for that. Also if you are not too leveraged then you can choose when to sell, or not, and that to me is the game anyway. The real risk is that the big city slicker investor types may be reading this thread and wanting in on this action!

 Thats fantastic! $2400 in extra monthly cash flow on top of however much you had when you bought it is great. That is what makes multifamily so exciting! Great deal Bjorn!

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Marjeanne Fields:
Originally posted by @Joel Florek:
Originally posted by @Marjeanne Fields:
@Joel Florek We have been finding great deals in tertiary markets of larger cities. Specifically bedroom communities. Close enough to metro to ensure demand but far enough to still find 10%cap rates. Closing on one next week that is only $35k per door. For us if it's less than 100k population it must be at least within 30 min of the major metro.

 That is a great rule of thumb. I always find it funny when you go into some of those small towns and wonder why the heck there is a building boom of really nice single family homes... its those willing to drive a bit to their jobs but want a slower quiet life. Thanks for sharing your criteria! 

Out of curiosity, is there a unit count that you typically like to shoot for with your deals? Do you invest in a lot of these smaller markets to build your portfolio or just sticking with one or two?

We typically look for min 50 units but we prefer 100+ units. If we are in these smaller markets we only buy up to two. Just to minimize the risk. 

When you are investing in these smaller markets how many units do you seek and how many deals is your max? 

 My general rule of thumb was to always build up to at least 20 units. Keep in mind I started investing only 3.5 years ago with minimal funds and am only at 31 units. Now I look at it from the perspective of cash flow. I dont want to invest into a new market unless I can get myself to $2k in monthly cash flow. This makes the return on time worth it. There is a lot of time eaten up when going after a new market especially if its an extra hour or two drive each way every time you need to check on stuff with your own eyes. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Joseph Bramante:

@Joel Florek We developed a unique underwriting model for our current rural new development and identified several key factors that, on paper, made this town attractive to us. Before I go and apply that same methodology to your town, let me first get through lease up on this property (Winter 2019) to prove our math was correct. (though i am pretty sure we are correct)

 Certainly happy to give you the pitch on the town where I have investments but that certainly was not my intention. Just interesting to hear someone making a big move in a small town and thought I would pass on a contact who is doing some great things as well with bigger development projects. 

Best of luck and look forward to reading a success story on the forums of the work next year. 

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Joseph Bramante:

@Joel Florek we are developing a 168 unit $21m property in a rural market that hasn’t had new construction in 30 years. The fundamentals are solid though but always scary investing in emerging markets. Most people will challenge your decision. Not for the inexperienced or starting investor.

Great to hear the commitment! One of the things investors in my circle in Iron Mountain talk about is how we wish we could get some experienced developers in. Lots of workers currently commute or the good ones get discouraged by the seeming lack of progress in the town and opt to leave for a city with more going on. As I have followed towns over the last 10 years the ones that got some early development have been followed up by a slew of other small and large developers that have not only helped the residential picture, but the retail and small business environment as well. 

Development seems to follow development which can end up helping everyone. Brings attention to a market and helps to encourage economic risk and growth. 

I think you would benefit from networking with a developer in my hometown of Marquette MI. They have been seeing a lot of success and growth getting more and more ambitious in their work. You can check them out at. The founder, Bob is a really stand up guy that I have appreciated getting the opportunity to sit down with time to time and learn from. If you PM me with your email I am happy to make an intro.  http://www.verideagroup.com/

Post: Rural Multifamily, who is doing it?

Joel FlorekPosted
  • Rental Property Investor
  • Michigan City, IN
  • Posts 530
  • Votes 741
Originally posted by @Daniel Dietz:

Great discussion going on! 

It is interesting to see the perspective of 'the other side' in the small town/metro debate.

We, two partners and I, invest in a rural county - 60K county, two towns of 10-12K and the rest towns of 500-5000 people. LOTS of open farmland etc... It sounds like we have a very diverse economy compared to some rural areas maybe? Two medical centers that each have over 500 employees, almost 20K industrial/manufacturing jobs in the two largest towns, etc... HUGE tourism base too. We are also 1 hour from Madison which has a huge stable jobs base in health care, tech, and education.

What I like about it is a lot of what others are saying - good deals, low turnover, low crime, etc....

I have to disagree on appreciation though. Historically our area has seen about 3-4% over the last 40-50 years. We budget 2.5% when using the BP Rental Property Calculator to be conservative. 

Our general 'target' is 1-4 units that we can get 1% rents on that are 30 years old or newer in good shape. When leveraged with 20% down on 20 year notes we project a 16%-20% return all day long. It seems like that would be harder to find in larger more competitive markets, at least when looking at the metro areas within say a two hour drive of us. 

Dan Dietz

 Love the pushback from what others are saying. Great to hear proof of a different experience. Madison WI(I am assuming) is a great city. Wisconsin, in general, has also had very low cap rates on properties that are being listed in rural towns when compared with Indiana or northern Michigan/UP. The small town I invest in is just over the border on the north side of the state in Iron Mountain MI. 

When I first bought into the town market rents were $450 for 1 beds and $550 to $600 for 2 beds. Right away I got $650 for 2 beds and $550 for the 1 beds. As I had turnover I have pushed 2 beds as high as $750 and 1 beds to $610. Adding an extra $100 to $150 per month in cash flow per door makes a big difference to the bottom line. 

Part of me thinks that the mentality of old-time investors in the small towns simply have limiting beliefs that they can't get higher rents so they never push them up. By just going in and putting a higher sticker price up and doing some minor upgrades to freshen up the interior I have been amazed. I have been thinking its just this little town, but maybe its a broader trend and their arent enough people testing it out.