I have been poking around the wholesaling industry for a few months. Everyone I meet seems like they are either too busy to guide me through this or they don't really know what they are talking about. I have a few questions that remain unanswered. I know there is no one "right" answer to any of these questions but I would love everyone's opinions.
The reason this happens is 95% of people who are "poking around" or "interested in" becoming a wholesaler never do anything so no one wants to waste time. If you want some guidance, find a deal and I guarantee someone will walk you through what to do to get it closed.
1. Should you tell the home owner you are a wholesaler? Why or why not?
Yes, well in my opinion sort of yes. I would not say "I am a wholesaler" because the seller won't know what that means. Say you are an investor. Don't hide your actual intentions. You can say "I plan on reselling this to make money" or whatever, but the term wholesaler by itself won't mean anything to the seller. It would be like meeting some computer guy and he says "I am linux implementation strategic engineer." That means nothing to me. "I install software on computers" at least lets me understand at a high level what they do.
2. How can you find out if the person who says they are a cash buyer actually has cash or if they are another wholesaler? This one is important in the rapidly growing Philadelphia wholesaling industry. Everyone says they are a cash buyer.
Like Nick said, make sure they have done a few deals.
3. How can you protect yourself from home owners changing their minds and going with different buyers who pop out of the woodwork with higher prices when you begin to market the property?
Sign the contract, stay in touch until closing, give them actual earnest money (not 10 dollars). My contract has an initial space next to the part about if the seller backs out they are liable for attorney fees. I always explain this. Also, this is rare, don't waste time worrying about a seller or buyer going around you.
4. How do you gain access to a home before closing in order to show potential buyers? How do you do this if you are trying to keep secret that you are a wholesaler?
Well, first you are not "keeping a secret." They know you are an investor and in this business to make money (because you told them so, see #1). If the home is vacant I usually get a key. If it is occupied, well first of all you can't be bringing a stream of investors in to show it. If you go in there 20 times you are disrespecting the seller's time, privacy, and comfort. I try to go in an occupied house 2 times max. Unoccupied, I just get a key.
5. I have been told by my mentor to use a standard PA Agreement of Sale with a few modifications as a contract. This is not binding for the person I assign the contract to. I was told I have to trust my buyer and if I don't I shouldn't be working with them. What are everyone's thoughts on that? Are there other contracts you would recommend that could make a more legally binding situation for my cash buyer?
Find a real buyer and you don't have to worry about this. Find a real deal and you don't have to worry about this. If you have a professional real estate investor as a buyer and a good deal why would they back out? They will be rushing to close.
6. What are your favorite market segments to target when finding motivated sellers? What are your favorite marketing channels to use? Letters are getting very overdone in my market.
Letters are overdone because they work. First, the majority of the time you are one of 3 or 4 people meeting the seller. Your presentation, trust worthiness, etc. matters more than what your letter looks like. This is why I said earlier be honest. Most people the seller meets with lie. I don't get it why they lie to the sellers. They are clearly investors in business to make money, yet they pretend they do not want to make money to the seller. I could write 100 pages about this.
7. After you get the property under contract, do you list it on the MLS? What are your thoughts and experiences with that?
In North Carolina, you can list a house you have under contract but do not own it yet. I am not comfortable with this so I close then list if I want to flip it that way. I will show it to professional investors I know before closing if I am thinking about assigning/wholesaling it, but I don't even put things on craigslist or anywhere a random person can see it unless I own it.