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All Forum Posts by: Chris Frydenlund

Chris Frydenlund has started 23 posts and replied 87 times.

Post: Direct mail: good letter?

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

@Pete Perez: Yea, I haven't been able to find much either. That's why I tried to give it a shot and ask.

You're probably way ahead of me, but for those who'll read this thread one day and don't have a clue about what to write here's what I've learned about marketing.

1. Get to the point: On social media you have 3 sec to get someone's attention. The same with letters. Before anything else let reader know why they received your letter, which is the purpose of the letter.

2. It's about them not you. Whenever possible replace 'you' with 'I' or 'we'. We only care about ourselves. We don't care about you. A rule of thumb: ask yourself after each sentence "what's in it for me?" That's what your reader thinks while reading through your letter.

3. Speak on their level. While 'property' may not seem like a word most people don't understand, using the word 'home' or 'house' depending on the situation to makes it easier to digest and is more familiar. Write in plain English.

4. Less is more. Once you're done writing, read through the letter and ask yourself what you can leave out without losing the point and still make sense.

5. Give them as multiple ways to contact you. If you just leave a number and they prefer email, you lost them, and if you only leave website, but your website is down, they spelled it wrong (especially if it's a long domain name) or they just prefer to call, then you lost them. Give them options. 3 is the magic number when it comes to choice.

5. EXTRA: No more than 3 lines per paragraph. A long paragraph can be demotivating to read, since it requires a lot of their time and effort to get to the point/essens.

Post: Unincorporated vs. incorporated DBA?

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

An unincorporated or incorporated DBA for my marketing business?

I'm separating my marketing company with lead generation from investment company, which is buying properties. The question is which type of DBA I need for my marketing company?

A seasoned investor suggested to create an LLC for each property I buy, so it wouldn't work to mix it with the marketing company.

Post: investor carrot websites

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

Buying into these solutions are like getting your car fixed at the mechanic. You don't really know what you get and have to rely on what they say. Because you don't understand this world you don't know what to look for.

Last time I checked, Google didn't like duplicate content. Websites built by the companies you guys mention all have the same (or almost identical) content, which Google doesn't like (SEO talk). It'll affect you negatively on the search results. Back in the day it was 60% or 70% of your content that had to be unique, and I know things chance all the time, but one thing is for sure, Google is only getting better at what they do. They want to show good quality content when you use their search engine. If you have almost identical content to 6,230 other websites (see attached picture) I doubt Google would see that as a plus. 

The only way to make sure this won't affect you negatively is to prevent Google from being able to read the generic content that is on all websites that they provide, and only letting Google's bots see the unique content you have on your website, which is probably close to non (expect contact page), because that's why you choose their solution.

If SEO is not your main channel of traffic (which it probably shouldn't for most that has no clue about SEO) then I'd say their solutions are probably a great way to get an online and trustworthy identity.

I'm interested to see actual examples of how good people rank on Google.

Here's just an example of websites all using the same service.

Post: Direct mail: good letter?

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

@Ashley Hernandez: Thanks for letting me know. Idk why they chanced it. Got it fixed.

@Pete Perez: I think you're right. I just thought it wouldn't hurt if we don't share the same market. But I guess then it's out there and will overall increase competition.

@Chris Grenier: Thanks for the link.

Post: Characteristics of seller of foreclosure

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25
Do people, who are going through foreclosure, have similar financial behavior? To be more specific is it VERY common that they open multiple accounts with lines of credit? Do any go through this because they lost their job or got injured? I know it varies a lot, but I'm asking for pattern in behavior to help me better target my online ads.

Post: Direct mail: good letter?

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25
Pre-foreclosure has never been with the intention of wholesaling but fix and flip.

Post: Direct mail: good letter?

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25
Ashley Hernandez : sounds interesting. What if they pay you back? Do you make a profit? So if they don't pay back how long before you get the deed? And how do you find this and how do you buy them? I want to know everything lol. You got my attention

Post: Houston Real Estate Agent Recommendation

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25
Hi BPs Anyone in the Houston area that recommend a local agent, who is use to the REI world? I don't have a license, so I need an agent on my team to have access to the MLS.

Post: How to buy from wholesaler

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

@Nick C.: Thank you so much for the quick response. They know it's not a good flip deal, so they offer it as a buy and hold. I offered terms, but they denied. They agreed with seller that buyer pays all closing costs. I think that may be the issue if my offer requires them to get paid by seller. I wouldn't mind if they increase the down payment to cover their fee. 

Post: How to buy from wholesaler

Chris FrydenlundPosted
  • Investor
  • Katy, TX
  • Posts 92
  • Votes 25

I got 2 cash deals from wholesalers. The only way I can make them work is by terms not price. 

How can I buy a property from a wholesaler who offers a cash deal when I want to change the deal? 

I'm still new and learning. One property owner owns a rental property free and clear. Wholesaler says he's old and wants to cash out on all his investments. It's not a good cash deal. Wholesaler tells me ARV is 350K and they are asking 300K.

I'd be interested in seller finance and since he's old offer a 3, 5, 10 year balloon and then cash him out. 

Rehab and owner finance to a buyer and then have buyer cash me out at the agreed time.