"Predatory "Private Lenders?"â€
Tuesday, May 04
Sometimes stuff just comes out of left field. You don't see it coming - but it blindsides you nonetheless. When you're first raising private money to fund your real estate deals, it's pretty tempting to grab at anything when someone says they're interested in placing funds with you. ...
"The Importance of a Marketing Sequence for Private Lendersâ€
Monday, May 03
Looking back on all the private money deals I've done, I can't tell you how many times I thought that I would have a "one-call close." You know, where the potential investor calls you just after they have first learned about you, they're hot to invest money and a check goes in the mail right t...
"TA Key Private Lender Negotiating Tacticâ€
Thursday, April 29
How I only wish every single private money deal went perfectly according to plan.Sometimes they do. Other times...well...let's just say there's a reason why they say "nail biter."Today I want to share a negotiating tactic with you that has been successful for me. Like most things that work in bus...
"Should You Advertise in the Newspaper for Private Money?â€
Thursday, April 29
Newspapers are old, stodgy and...still quite an expensive form of advertising. But, people still read newspapers. And perhaps more importantly, those in your "target market" for private money are probably newspaper readers (at least the Sunday paper). So... Should you ever advertise for...
"TA Key Private Lender Negotiating Tacticâ€
Wednesday, April 28
How I only wish every single private money deal went perfectly according to plan. Sometimes they do. Other times...well...let's just say there's a reason why they say "nail biter." Today I want to share a negotiating tactic with you that has been successful for me. Like most things t...
Making Sense of Advertising for Private Money – Part 1 – Paper and Ink
Tuesday, April 27
Sometimes there just doesn’t seem to be enough time in the day. You know what I mean? As long as the technology conveyor belt keeps speeding up, accelerating us to the space age of George Jetson, they might as well get a move on this robot-worker thing. I’m waiting for my bebop assistant to handl...