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Updated almost 5 years ago on . Most recent reply
![Franco Vanderka's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/1703958/1621514905-avatar-francov1.jpg?twic=v1/output=image/cover=128x128&v=2)
If you could go back...
If you could go back, what is the one thing you would change or the one piece of advice you would give yourself when first starting out wholesaling?
Would love any and all feedback. Feel free to connect and talk about it if you don’t feel comfortable sharing where everyone can see!
Thank you!
Franco
Most Popular Reply
![David Ligon's profile image](https://bpimg.biggerpockets.com/no_overlay/uploads/social_user/user_avatar/41772/1621406994-avatar-seekerdl.jpg?twic=v1/output=image/crop=1795x1795@1148x38/cover=128x128&v=2)
I would tell myself to become an expert and marketing/branding from the beginning. Looking back I spent way too much money on "trying" different types of advertising. I.E. letters, post cards, bandit signs, etc... without proper tracking, split testing of copy, headlines, CTA's. I now know to never spend a dollar on ads that I can't track and improve the results of...