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Updated over 7 years ago on . Most recent reply
Yellow Letter conversions
Hi all,
I wanted to get some feedback on your conversion for yellow letters.
I've seen lots of figures thrown out, and of course it depends on the market and what list you're mailing to but I thought it would be good to get an open discussion going.
If anyone works in Phoenix specifically, I'd love to know how many letters its taking you to get a deal.
Thanks,