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Updated over 8 years ago on . Most recent reply
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Starting number of mailers
what would you consider a good number of people on a list to start mailing too when first starting out?
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Hi @Jordan Lagrassa - Use this for a "Vision Board" - Every 1000 postcards you send you will get about 15 calls, of which 5 are serious. That is considered a 1.5% response rate. Which, in direct mail is a actually a good thing. Now, do that 3 times. - That will net: 45 calls, 15 serious and perhaps one under contract. If you get a deal and make about 10k, you would have spent about 15-20% of your dollars on direct mail. GoBig - Can't catch a fish without fishing...