Why Most Wholesalers Fail

[Jonathan Greene]

The best wholesalers in the country did not get into the business to wholesale. They got into the business to buy homes for themselves. They got so good at marketing in their hometown that they had overage. Their overage became a wholesaling business.

Local homebuying companies are the best wholesalers because they know everyone, people trust them, and they have all the relationships. Virtual wholesalers don't have relationships or know anyone's neighbors. If you want to find off-market properties and aren't marketing, find the best off-market home buyer in your area and ask to go through their scraps.

Local homebuying companies can talk about the other four homes they bought on the block from people the sellers know. People come to them because they know they will give them a fair price and solve their problems. Home buying and wholesaling is not about quick cash. It's about solving problems.

Most wholesalers fail because they got into the business for the wrong reasons (quick cash to become an investor/flipper).

What do you think?