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Updated over 1 year ago,
- Flipper/Rehabber
- Wilton, CT
- 4,035
- Votes |
- 4,751
- Posts
Here Is Why You Have Poor Results With your Lead Generation Efforts.
Here is how I do $50K - $100K per wholesale deal. It is not just about doing what works. It is also about NOT doing what does NOT work. Understand this simple concept and you WILL be on your way to FAR better quality leads.
OK everyone pay attention. I keep seeing people asking questions about how to get good [enter your favorite list here] leads, like how do you get a foreclosure list, or tax lien list or water shutoff list, or absentee owners list.
Now in this example, I used "absentee owners", but it absolutely makes no difference. Foreclosures, tax liens, death in family water shut off, all the same.
Obviously, only a tiny fraction of the general population are motivated sellers.
BTW a motivated seller is not someone that "wants to", "needs to", or "has to" sell their house. A motivated seller is anyone willing to sell their house below market value. Period!
It is hard enough to find MOTIVATED SELLERS right? But noooo, you want to make it even harder. You are not just looking for motivated sellers. You are looking for motivated sellers THAT ALSO ARE absentee owners (or probates, or etc. etc.)
You are going out of your way to spend money time and effort to bypass "motivated sellers" and try to find a MUCH smaller audience of "motivated sellers that ALSO are absentee owners".
WHY?!?!?!
But ohh it gets worse.
Ready?
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Now, who EVER said that "ALL" absentee owners are motivated sellers?! NO ONE. Absentee owners does NOT imply motivated seller right? If it did, it wouldn't take you 1000 mailers calls or texts to get ONE contract signed. So what is displayed below is a FAR more accurate representation of what is actually happening when you market to your favorite list.
Yes from the 1000 absentee owners you send mailers to, only ONE was motivated. So only ONE person is in the subset of motivated sellers. NOT the entire group. Only ONE person!
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Now I have been trying to teach the masses this for years now. Maybe a visual makes it clearer.
If you want to become successful, do you really think you will get there when you are doing the exact same thing as 99.9% of the people that fail are doing?
Work smarter, not harder folks.
Hope this helped!
- Jerryll Noorden