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Updated over 1 year ago,

User Stats

110
Posts
78
Votes
Alex Ficco
Pro Member
  • Flipper/Rehabber
  • Reno, NV
78
Votes |
110
Posts

Doing deals is literally just math.

Alex Ficco
Pro Member
  • Flipper/Rehabber
  • Reno, NV
Posted

Doing deals is literally just math.

Through the local meetup that we run here in Reno, NV, I talk to a ton of newer investors that are just getting into the game - wholesaling, flipping, rentals, etc.

When you're new, you don't know what you don't know, so 100% of them don't understand the amount of VOLUME it takes to do deals, especially when getting into a direct-to-seller model (but this also applies to MLS deals too).
A wholesaling/flipping business is a sales funnel. That's it.

Leads > Appointments > Offers > Contracts > Closed Deals.

Simplified, if you pour enough leads into the funnel, take appointments and make offers, you will get contracts by default.

The metrics change for a number of reasons (lead source, market conditions, sales skills/process, etc), but if the industry standard for cold calling is 1 closed deal for every 50 leads, how many cold call leads do you think you need to close a deal being a brand new investor? 100? 200? ... And these are LEADS (someone who has raised their hand and said "yes, I'll hear the cash offer") not DIALS.

If we have to make 6 offers to get a contract, how many offers do you think you'll have to make?

You get the idea.

When I talk to people for the second time, usually a month later, and ask them how many leads they got last month or how many offers they made, it really doesn't matter what their answer is... because its always not enough.

As long as you are taking the RIGHT action (focusing on getting leads and making offers), it's only a matter of time. Don't give up, just keep doing more.

Hope this helps.

  • Alex Ficco
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