Direct mail marketing in San Diego?

[Lindsey Johnson]

Hey BP fam,

A friend of mine and I are doing a door knocking wholesale campaign in San Diego. To compliment this we have contemplated doing direct mail campaign with personalized offers on each property receiving a letter. I know this market is dense with direct mail so I am not sold that this would be the best way to get leads considering the expense. But I am curious, do any of you use direct mail in SD? Any opinions on its usefulness? What is your response rate? Best vendor to use if its a good move? Any advice/insight would be valuable!

Lindsey 

[Joe Homs]

@Lindsey Johnson I would save your money. Direct mail does not work unless you are mailing 10K and up a month. I like that you are door knocking but are you knocking on the right doors. We are knocking on the "NOD" doors and cold calling them. I call them the low hanging fruit. Keep up those efforts and you can turn them into warm leads and listings, since you are an agent as well.

Good Investing...  See you at BPCON2022