How to get motivated seller leads

[Dom Battezzato]

I am an absentee owner. I get direct mailers daily from cash buyers. I had a conversation with a cash buyer today and they asked me "what would you sell your property for?" My number was way over fair market value. He seemed frustrated. So I asked him "why would you think an absentee owner would be motivated to sell their property" Because that's what everyone says to do!! There is no list that targets motivated sellers. If there was then conversion rates wouldn't be 4%-3% 

Then I asked him if he has a website, but he didn't. Why would I sell my house to someone who cold calls me, sends me a letter, and doesn't even have a website so I can see who I am selling my property to? The moral of the story, if you rank #1 on google in your market you will get all the leads so why spend money and TIME cold calling, direct mailing, or driving for dollars. Make the investment into your website and have motivated sellers to come to you!