Marketing MTR & Handling Leads

[Valerie Bashiri]

I recently listed a room in my primary residence as a Medium Term Rental.  I'm marketing to traveling nurses, professionals, and those in transition such as people that may be renovating, or getting divorced.  I'm doing a flexible lease from 1 week to under a year.  I'm looking for feedback to manage my expectations with regards to marketing my space.  I have the room listed on: Craigslist, numerous FB groups, FB Marketplace, Sublet, Zumper, Cirtru, Furnished Finder.  How do you all work your leads?  Just call anyone that says they are interested?  I'm noticing TONS of people are not reading the listing; which is wildly frustrating.  I work FT and 10 hour shifts, so not a ton of time to be following up on leads where people aren't reading.  Also, are there more effective marketing channels to list my room?  I have not listed on Airbnb, as I'm still renovating the basement and I didn't want to risk people complaining that the basement is getting renovated.  That is a fact I will discuss when people come to check the place out.  I have a large home and plenty of space on one floor.  So no one would even know about the renovation except for when they are wanting to do laundry.  I want to know the most effective way to work the leads I get, the best places to post my listing, and how long I should expect the listing to sit before it's rented (a ball park idea).  Again, I'm just trying to manage my expectations.

[Tiffany Cohen]

Let me start off by saying the bathroom is beautiful as is the bedroom! I'm just getting into MTRs myself and another site to list is Kopa. I just listed one of my STRs on there. Furnished Finder will likely be your #1 source though. Airbnb too once you get to that point. Have you emailed the listings to friends and family with links and also posted it on your regular FB (or instagram)? You will definitely need to make sure you have systems in place such as a rental agreement as well and a way to check if the interested parties are good to rent to. I'm assuming you're priced appropriately based on other listings in your area? Furnished finder also has good stats at www.furnishedfinder.com/stats that may help. That may give you an idea of how long it might take. Also make sure your listing is optimized with keywords and all amenities and bullet points. Call local hospitals and ask if they have somewhere you can post the listings. Also call the staffing agencies who are listing any of the traveling nurse jobs. Is there a military base close by? Thats another good avenue for a single person changing their station or on part time assignment. Any refineries? Think about who might be renting and any services they might use. Call those people. Good luck and let us know when you get your first booking!